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The Science of Super Bowl Ads

Nearly every Super Bowl commercial is memorable in some way, but which ones are considered a true “success” by the industry? Using a group of 6,000 panelists and a suite of metrics like investment return and social media activity, the USA TODAY Ad Meter annually ranks the top ads... https://visual.ly/m/design-portfolio/science-of-superbowl-ads-usa-today/


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